Amsterdam to host the International Social Media & PR Summit
Engaging customers, the public and the media in the digital age.
In the changing and challenging times in which PR operates today, it is increasingly important that practitioners keep up-to-date. On April 11 and 12, 2012, The Social Media & PR Summit will explore how businesses and public relations professionals can use social media in their communications mix.
PressPage partner Coopr, in cooperation with PR Daily and ING, will host a great two-day event that focuses on best practices in social media and PR from leading brands.
The event lists a very strong line-up of speakers showcasing the latest trends and how to best keep ahead of the game by offering new ideas, vision, and technology advice.
The choice for Amsterdam is both unique and logical. The city offers an excellent infrastructure to accommodate international visitors, with daily flights coming in from the main financial and communication capitals of the world. Additionally, the Netherlands is one of the global leaders in innovation, adoption and use of social media in daily communication between organisations and their audiences.
Coopr is one of the leading new PR agencies in Europe. The Dutch agency is based in Rotterdam and specializes in integrating traditional, new and social media into PR. Coopr provides guidance on the PR strategy and corporate communications of several national and international brands. In 2011 the agency won an Euroblog Social Media Award by The European Public Relations Education and Research Association. It also got nominated for an European Excellence Award in the category 'Best New Agency of the Year'.
PressPage offers an online solution to PR agencies by providing a professional social media release and newsroom platform that can be easily branded and seamlessly integrated into the websites of an agency's clients. The platform gives PR agencies the opportunity to create, manage and track rich multi-media (press)messages with direct integration to and from social media platforms.
This turn-key technology enables PR agencies to efficiently and effectively capitalize on the strong demand from businesses in the field of online PR, whilst dramatically reducing costs.
PressPage supplies its technology to leading PR agencies worldwide. For the UK, PressPage is a CIPR partner.